Personal branding is one of the most important marketing tools nowadays. Marketing yourself can be both easy and hard. It is an easy task because you already know yourself and what you are good at. It becomes hard because promoting your personal brand entails hard work and consistency in whatever you do. One of the things [...]

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Do your small business marketing materials, and the personal brand image you project make your spine tingle? Or, do you make excuses about how they look, apologize because they’re outdated, or find yourself saying to others you’re “working on getting new ones printed” soon?
A Story about a “Perfectly Polished” Woman…Almost
About a year ago, I met a [...]

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Everything you do in life—from the way you dress to the car you buy, from the friends you see to the club you belong, from the notes you write to the way you speak—either builds or diminishes your personal brand. Below are ten suggestions for building a stronger personal brand.
One: Become an expert source. Deliver [...]

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